2010 Global Marketing Conference

Cohosted by:

Korean Academy of Marketing Science (KAMS)

Ryutsu Keizai University

Society for Marketing Advances (SMA)

CONFERENCE OBJECTIVES

Dynamic multiculturism continues to be a vital aspect of global marketing that affects consumers and businesses around the world. The theme of this year’s conference is, “Marketing in the Turbulent Environment.” This theme emphasizes the need for educators and business leaders to recognize, appreciate, and understand the significance of marketing in the dynamic global world including different cultures and cross-cultural business practices, as they affect both domestic and multinational marketing strategies. The 2010 Global Marketing Conference at Tokyo offers outstanding opportunities for business leaders and academics to share their insights and learn from the research finding and experiences of others.  The program chairs welcome participation from all cultures and parts of the world. We look forward to a stimulating and interactive conference.  Proceedings of this conference will have an ISSN number.

KAMS-SMA 2010 Global Marketing Conference Call for Papers (pdf) 

Want more information?  Please try the following websites:

JBR Special Issue--Fashion Marketing Of Luxury Brands--Call for Papers (pdf) 

JBR Special Issue--Consumer Behavior of International Tourism--Call for Papers (pdf) 

JBR Special issue--Advancing Research Methods in Marketing--Call for Papers (pdf) 

JBR Special Issue--Mapping Strategic Thinking in Marketing--Call for Papers (pdf) 

JBR Special Issue--Innovation, Diffusion, Adoption of High Technology Products/Services--Call for Papers (pdf) 

JPIM Special Issue--Global Product Innovation Management--Call for Papers (pdf) 

JBM Special Issue--Corporate Branding in a Turbulent Environment--Call for Papers (pdf) 

JGAMS Special Issue--Marketing in a Turbulent Environment--Call for Papers (pdf) 

2010 Royal Bank/KAMS International Research Seminar--Call for Papers (pdf)